Designing Physical Zines

[dubsartur]

Over on the fediverse @cassey@urbanists.social asked:

Anyone have resource recommendations for designing better printed/physical #zines? I am familiar with 101 level stuff about zines and have made some before, but want to get better at making something that looks nice- really general design principles. Less "how to use [software] to make zines" and more "how to decide what to do with [software] to make zines"

That seemed like an Exilian kind of question?